SEO Specialist Job in Delhi at Cialfo

Cialfo is hiring for the role of SEO Specialist!

Responsibilities of the Candidate:

• Execute tests, collect and analyze data and results, and identify trends and insights to achieve maximum ROI in paid search campaigns.
• Track, report, and analyze website analytics and PPC initiatives and campaigns.
• Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.
• Optimize copy and landing pages for search engine marketing.
• Perform ongoing keyword discovery, expansion, and optimization.
• Research and implement search engine optimization recommendations.
• Research and analyze competitor advertising links.
• Develop and implement link link-building strategy.
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
• Work with editorial and marketing teams to drive SEO in content creation and content programming.
• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords. 

Requirements:

• A Bachelor’s degree in the relevant field.
• Proven experience as an SEO Specialist or similar role (3+ years preferred).
• Experience with international SEO, local SEO.
• Expertise in using SEO tools such as Google Analytics, SEMrush, Ahrefs, Moz, and Google Search Console/others.  
• Strong understanding of search engine algorithms, ranking factors, and best practices.
• Experience with content management systems.
• Technical SEO knowledge, including HTML, CSS, and JavaScript.