SEO Manager Job in Bengaluru at HomeLane

HomeLane is hiring for the role of SEO Manager!

Responsibilities of the Candidate:

• Develop and execute comprehensive SEO strategies to increase organic visibility and drive qualified traffic to our website.
• Conduct keyword research, competitor analysis, and website audits to identify opportunities for optimization.
• Stay updated on industry trends, algorithm changes, and best practices to ensure the effectiveness of SEO efforts.
• Optimize website content, meta tags, and site structure to improve search engine rankings and user experience.
• Manage link-building campaigns and cultivate relationships with relevant websites and influencers to enhance domain authority.
• Collaborate with content creators to ensure SEO best practices are integrated into all content creation efforts.
• Monitor key SEO metrics, including traffic, rankings, and conversion rates, and provide regular performance reports and insights to stakeholders.
• Use data-driven insights to identify opportunities for optimization and drive continuous improvement in SEO performance.
• Work closely with analytics and data teams to track and analyze website performance and user behavior.
• Collaborate with marketing, product, and engineering teams to prioritize SEO initiatives and ensure alignment with overall business objectives.
• Manage external agency relationships on a day-to-day basis.

Requirements:

• Bachelor's degree in Engineering, marketing, communications, or a related field.
• Proven experience in developing and executing successful SEO strategies in a fast-paced environment, preferably within a startup or growth-stage company.
• In-depth knowledge of SEO best practices, search engine algorithms, and industry tools (e.g., Google Analytics, Google Search Console, SEMrush, Moz).
• Strong analytical skills and proficiency in data analysis and reporting.
• Excellent communication and collaboration skills, with the ability to work effectively across cross-functional teams.
• Self-motivated and results-driven, with a passion for staying updated on industry trends and innovations in SEO.
• Experience managing an agency in a previous role is highly desirable.