Senior Digital Marketing Specialist/Strategist Job in Noida at Primafelicitas

Primafelicitas is hiring for the role of Senior Digital Marketing Specialist/Strategist! 

 Responsibilities of the Candidate:

• Creativity and innovation in approaching business opportunities and challenges.
• Problem-solving based on thorough analysis, experience and instincts
• Entrepreneurial spirit and desire to learn all aspects of the business Enthusiasm for taking on new projects.
• Positive and helpful attitude.
• Ability to create processes that drive efficiency.
• Ability to drive projects to completion.
• Client-service orientation.
• Making strategies to improve website ranking and implementing them in order to get the best result for selected.
• Keywords that include activities such as internal linking, Blog posting, On-Page optimization, Off-Page optimization, Meta tag, title description, etc.
• To build a roadmap to harness the website & overall company online presence to increase business and generate quality leads.
• The creation of detailed On-Page and Off-Page optimization strategies & road maps and implementing and regularly monitoring & optimizing them.
• Increasing Website Traffic, Clicks, Impressions, and improving Keyword ranking.
• To build quality backlinks through activities such as Link Building, Article submission PDF sharing, Blog Commenting, Press releases, Guest Blogging, Podcast.
• Collaborating with the Content team in the development of SEO-optimized content.
• Generate complete daily, weekly, monthly tracking reports for traffic and performance.
• Monitoring website visitors and their Button clicks/website journey through tools such as Google Analytics etc.
• Responsible for generating leads from SEO, LinkedIn, and other Social Media and Paid ADs (AdWords and SMM).
• Develop, deliver, and monitor PPC & SMM campaigns and continue to optimize to get the best results.
• Creating Advanced Remarketing Lists and creating remarketing campaigns based on the visitors spending time.
• Audience visited particular web pages, etc. through PPC & SMM.
• While working on generating leads through Search & Native ADs simultaneously work on decreasing the CPC and cost/conversion.
• Have a strong learning aptitude and continue to learn and update on the latest Digital Marketing techniques etc

 Requirements:

• Qualification: Any Graduate
• Experience: 2-5 Years.