Product Marketing Specialist Job in Chennai at American Express
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Product Marketing Specialist
American Express
Full Time Job
Not Disclosed
1-3 years
Posted 30+ days ago
Location
- Chennai
Skills Required
- Content Creation
- Sales Strategy and Management
- Collaboration skills
- Market Analysis
- Market Research
- Search Engine Optimization
About this Job
Viavi Solutions is hiring for the role of Product Marketing Specialist!
Responsibilities of the Candidate:
- Content Creation: Develop and produce engaging content for marketing materials, including brochures, presentations, and digital content, to support the AMS product lines.
- Sales Enablement: Create assets to enable sales and presales to promote AMS solutions, including market positioning, messaging, USPs, competitive positioning, etc.
- Cross-Team Collaboration: Work closely with product managers, creative teams, and web and sales teams to ensure marketing activities align with product strategies, sales targets, and company goals.
- Reporting & Analysis: Analyze marketing content efficiency to help shape future marketing content strategies.
Requirements:
- Bachelor’s degree in Telecom engineering, marketing, or related field.
- 1-3 years of experience in the telecommunication business, preferably in the OSS or Network/Service Assurance sector, with a focus on sales, presales, or marketing activities.
- Excellent content creation and English writing skills, with the ability to produce clear and compelling marketing materials.
- Understanding of digital marketing tactics and strategies, with experience in SEO/SEM, email marketing, social media, and digital advertising.
- Fluent in English, both written and verbal.
- Well-organized, with a high level of attention to detail and the ability to manage multiple projects simultaneously.
- Team player with strong message-writing skills and the ability to collaborate effectively with different teams within a global organization.
- Proficient in Microsoft Office Suite and ideally familiar with CRMs, marketing software, and tools.
Eligible Degrees
+86 More
Who can apply
Documents Required
1. Resume
2. ID Proof (e.g. Aadhar Card, PAN Card, etc.)
About American Express
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