Marketing Lead Development Specialist Job in Mumbai at Leica Biosystems

Leica Microsystems is hiring for the role of Marketing Lead Development Specialist!

Responsibilities of the Candidate:

• Analyze lead and campaign data to measure the effectiveness of lead development initiatives, identify trends, and make data-driven recommendations for optimization.
• Analyze lead data and perform lead scoring to identify high-potential prospects based on predefined criteria

Requirements:

• Bachelor degree.
• Experience: Minimum of 2 years of experience in marketing, lead qualification, or related roles, in a Life Science, Medical, or B2B environment.
• Strong Analytical Skills: Ability to analyze and interpret data, identify patterns, and make data-driven decisions to optimize lead qualification processes.
• Detail-oriented: Meticulous attention to detail and a commitment to maintaining accurate and reliable lead data.
• Communication Skills: Excellent verbal and written communication skills to effectively interact with both internal teams and external prospects.
• Collaborative Team Player: Proven ability to work collaboratively with cross-functional teams, including marketing, sales, and customer success, to achieve shared objectives.
• Problem-Solving Abilities: Strong problem-solving skills to identify and address issues in lead qualification processes and propose effective solutions.
• Tech-savviness: Proficiency in using CRM (Salesforce.com preferably) and marketing automation tools, as well as a good understanding of lead management systems and processes.
• Results-driven: Demonstrated ability to meet or exceed targets and deliver measurable results in lead qualification and conversion rates.
• Adaptability: Flexibility to adapt to changing priorities, business needs, and market dynamics.
• Continuous Learner: A growth mindset and a willingness to learn and stay updated with the latest marketing trends, techniques, and tools.