Marketing Data Analyst Job in Hyderabad at Deloitte

Deloitte is hiring for the role of Marketing Data Analyst!

Responsibilities of the Candidate:

• Analyze client and market data to generate actionable insights and recommendations
• Develop marketing and business development materials and support marketing programs
• Execute programs to drive marketing effectiveness and measure ROI
• Data mining, query creation, reporting, and connecting data from multiple sources
• Present analytical findings through compelling data storytelling and visualizations
• Partner with stakeholders to identify business needs and build analytical solutions
• Support collaborative projects and manage integrity of processes, tools, and data
• Contribute to project scoping, defining business questions, and supporting senior-level presentations
• Develop reports for marketing campaigns, brand management, lead generation, and digital marketing analytics
• Use data visualization tools (e.g., Tableau, Qlik) to create dashboards and visual insights
• Work in a matrixed organization, managing multiple projects and stakeholders
• Apply analytical techniques and GenAI tools to uncover patterns, trends, and actionable recommendations
• Provide guidance and insights on marketing funnel, campaign performance, and marketing ROI

Requirements:

• Strong proficiency in Microsoft Office (especially Excel)
• Excellent business written and oral communication skills
• Strong analytical thinking, problem-solving, and data visualization skills
• Knowledge of marketing activities including campaigns, digital marketing, SEO, social media, and email marketing
• Ability to work independently and as part of a team, in both in-person and remote environments
• Self-starter with the ability to learn new technologies as required
• Intermediate understanding of relational databases and BI tools (Tableau, Qlik)
• Educational Qualifications: Any Graduation Degree; MBA preferred
• Strong client management and relationship-building skills
• Ability to work under ambiguity, prioritize projects, and deliver high-quality outputs