Manager, Lifecycle Marketing Job in Bengaluru at Headout

Headout is hiring for the role of Manager, Lifecycle Marketing!

Responsibilities of the Candidate:

• You’ll define the event schema, guardrails, and stack choices that become Headout’s lifecycle playbook for years-0→1 now, 1→∞ next.
• From data plumbing to domain infra strategy - you hold the keys to the inbox (and the revenue that follows).
• Turn live signals from millions into omni-channel journeys that convert - the knobs you twist bend the LTV curve.
• Health dashboards and alerts - you’ll spot issues before users do and keep our comms landing on time, every time.
• Evaluate, stitch, and govern our CRM stack; ship quality bars and QA that engineering, data, and vendors rally around.
• Ship from Bangalore to 190+ countries. It’s rare to craft a truly global lifecycle platform out of India; rarer still to be the one designing the rails.

Requirements:

• 2-4 years years in technical lifecycle marketing, CRM operations, or technical marketing roles in large-scale B2C environments.
• Strong grasp of the levers that drive email inbox placement such as domain authentication, bounce/complaint handling, and communications best practices.
• Deep understanding of the CRM Tech ecosystem and hands-on familiarity with a CRM tool like WebEngage, Clevertap, MoEngage, or Braze; able to build multi-step, rule-based journeys with clean suppressions and frequency caps.
• Ability to trace and manage event/attribute flows, ensure data quality, and handle consent/governance across systems.
• Experience setting up templates, guardrails, and monitoring, while managing programs roadmaps with product, engineering, data, and vendors.
• Ability to think about the big-picture, and the knack for building systems that are fast, modular, and reliable.