Lead Generation Specialist Internship in Mumbai at Litmus

Litmus is hiring for the role of Lead Generation Specialist!

Responsibilities of the Candidates:

• Lead generation – Generating qualified leads across mid and large enterprise segments by leveraging online and offline channels.
• Email marketing – Managing email communication and driving the communication flowchart to achieve campaign objectives.
• Database management – Identifying key prospects across our target audience and managing data churn.
• Social media campaigns – Creating organic and sponsored social campaigns for promoting webinars, whitepapers, case studies, and blogs.
• Account-based marketing – Ensuring audience engagement across key account segments with relevant content for existing leads through a designed process to generate more revenue.

Requirements:

• Solid understanding of Account-based Based Marketing tools.
• Understanding of the Enterprise SaaS domain or minimum 2 years experience in B2B lead generation.
• Ability to learn and articulate solution selling value points.
• Strong presentation and communication.
• Ability to continuously prioritize and stay nimble in a fast-paced and dynamic work environment.
• Proficient with Excel to manage large volumes of data.
• Understanding of business systems and requirement analysis.
• Must be a self-starter, highly motivated, and think through problems to come up with innovative solution.