Junior Digital Marketing Specialist Job in Ahmedabad at Naapbooks

Naapbooks is hiring for the role of Junior Digital Marketing Specialist!

Responsibilities of the Candidate:

• Assist in planning and executing digital marketing campaigns across various channels, including email, social media, search engine optimization (SEO), and pay-per-click (PPC) advertising.
• Collaborate with the marketing team to create and optimize digital content, including blog posts, social media posts, and email newsletters.
• Conduct market research and analysis to identify target audiences, industry trends, and competitor strategies.
• Monitor and analyze key performance indicators (KPIs) to track the effectiveness of digital marketing efforts and identify areas for improvement.
• Assist in managing and maintaining the company's website, including updating content, optimizing for SEO, and ensuring a positive user experience.
• Stay updated on emerging digital marketing trends, tools, and best practices.

Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• Strong written and verbal communication skills.
• Basic understanding of digital marketing concepts and channels, including SEO, SEM, email marketing, and social media.
• Proficiency in Microsoft Office suite (Word, Excel, PowerPoint).
• Familiarity with digital marketing tools and platforms, such as Google Analytics, Google Ads, and social media management tools.
• Ability to work independently and collaboratively in a fast-paced environment.
• Eagerness to learn and grow in the field of digital marketing.