Junior Digital Marketing Executive Job in Bengaluru at Trawex Technologies

Trawex is hiring for the role of Junior Digital Marketing Executive!

Responsibilities of the Candidates:

• Website Analysis: Review and analyze client sites for areas that need improvement, deletion, or revamping. Prepare detailed SEO/SEM strategy reports.
• Keyword Analysis, Research & Copywriting: In-depth knowledge of keyword research. Ability to identify the least expensive yet most profitable keywords for client sites, whether for PPC campaigns or organic search.
• SEO Copywriting: Implement SEO-friendly semantic HTML. Conduct keyword research and write SEO-optimized copy, including proper keyword placement, effective headlines, and strong call-to-action statements.
• Online Marketing and Social Media Programs: Understand client needs and objectives and translate them into clear strategies. Research and select the best promotional venues, partnership sites, and linking opportunities. Propose and implement effective measurement and metrics tools.
• Technical Skills: Ability to code websites using HTML, with knowledge of web analytics, PPC, and social media.

Requirements:

• Should be highly up-to-date with advances in web technology.
• Must know all about social networking and viral marketing campaigns.
• Must be efficient in using technical language effectively, using appropriate internet jargon, and understanding what makes a product innovative in the digital world.
• Should be comfortable writing and communicating effectively about technology, and able to think creatively about innovative approaches to marketing.