Influencer Marketing Executive Job in Bengaluru at Ditto

Ditto is hiring for the role of Influencer Marketing Executive!

Responsibilities of the Candidate:

• Identify & Collaborate: Research and onboard relevant influencers across categories, ensuring alignment with brand objectives.
• Campaign Execution: Assist in planning and executing influencer campaigns, from sourcing talent to content approvals and tracking performance.
• Negotiation & Contracting: Handle discussions with influencers, agencies, and talent managers to finalize partnerships within budget.
• Content & Briefing: Develop clear, structured briefs for influencers, ensuring content aligns with brand guidelines and campaign goals.
• Performance Tracking: Monitor influencer content performance and provide data-driven insights to optimize future campaigns.
• Cross-Team Coordination: Work closely with internal teams to integrate influencer marketing seamlessly into brand campaigns.

Requirements:

• Strong understanding of influencer ecosystems, including micro, macro, and celebrity influencers.
• Excellent communication and relationship-building skills.
• Familiarity with social media trends, content formats, and engagement strategies.
• Ability to analyze campaign performance and optimize for better results.
• Bonus: Experience with influencer marketing platforms and contract negotiations.