Email Marketing Analyst Job in Hyderabad at Deloitte

Deloitte is hiring for the role of Email Marketing Analyst!

Responsibilities of the Candidate:

• Creating and updating topic, article, and solution pages (using AEM components)
• Customizing web pages using HTML functionality; HTML fragment maintenance and governance
• Analyzing and measuring stats – measuring webpage views across each month
• Presenting the data in a useable format to communicate and report back to the business
• Resolving day-to-day issues
• Liaising with stakeholders to develop adherence to policies and procedures and communicating these to site users
• Ensuring SEO best practices are incorporated in our web pages
• Performing Deloitte website maintenance activities and removing/archiving old content
• Understanding the new templates and developments from Global and introducing them in Australia with AU strategy and governance
• Supporting the business in implementing events and campaigns for strategic clients, service lines, and industry groups across Australia;
• Creating email direct marketing templates and ensure the quality and timely output of marketing collateral;
• Providing key inputs to the stakeholders for the success of the campaign
• Executing A/B tests for email campaigns and landing pages to optimize performance;
• Creating campaign flows and ensuring compliance while executing email marketing campaigns and collecting data;
• Analyzing campaign data and helping drive the email list through organic efforts.

Requirements:

• Bachelor’s degree
• A minimum of 0 to 2 years experience in Content Publishing, Email Marketing, and Campaign Management
• Advanced knowledge in HTML, Excel, Google Analytics, and Adobe Photoshop is a must
• Technical knowledge and experience in knowledge/content management systems
• Working experience of CRM platforms like (Salesforce, MS-Dynamics);
• Exposure to any email marketing tools/platforms (Eloqua, Marketo, Mailchimp, etc.)
• Excellent verbal and written communication skills in English;
• Ability to work with stakeholders in a virtual setup;
• Able to multitask without forgoing attention to detail.