Digital Marketing Specialist Job in Pune at Pattern
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Digital Marketing Specialist
Pattern
Full Time Job
Not Disclosed
2-4 years
Posted 30+ days ago
Location
- Pune
Skills Required
- Google Adwords
- Data Management
- Data Visualization
- Amazon Web Services
- Analytical skills
- Time Management
About this Job
Pattern is hiring for the role of Digital Marketing Specialist
- Own the end-to-end implementation of advertising plan for the brands in the Region across Amazon advertising, Google Search, social media and Influencers.
- Responsible for the execution and optimization of all Ads activities for the brands in the Region.
- Own and manage the advertising budgeting process and forward-looking plan for our brands in alignment with Merchandising, Brand Management and Finance.
- Own client marketing & advertising relationships, leading day-to-day communications and ads operations.
- Provide Ads proposal to individual brands to meet sales/ROAS/Impression Share (or any other relevant metric) targets and in line with brand-specific strategies.
- Provide expertise and be the go-to for any Amazon/Google performance marketing support within the MENA Region.
- Nurture partner relationships by meeting monthly & quarterly to review performance, negotiate advertising budgets, and discuss strategy ideas.
- Research and test effective keywords, bidding strategies and ad copy to catalyze traffic and sales velocity.
- Collaborate with the brand management team to align advertising goals with the internal ambitions set by our partners.
- Build and optimize the Amazon brand store for each of our brands and modify based on seasonal trends.
Requirements:
- 2-4 years experience in the world of performance marketing (online is essential, multichannel ideal)
- Experience in directly managing Google and/or Amazon campaigns, with a strong working knowledge of Amazon, Google, and social channels
- Strong client management experience supported by excellent verbal and written communication and interpersonal skills
- Advanced numeracy and data skills
- Analytical and able to make sense of data and complexity
- Basic Photoshop experience to modify digital assets and creatives
- Independent, highly motivated, and focused on outcomes. A proactive nature, problem and innovative solver
- Able to deal with ambiguity and thrive in a fast-paced, start-up-type environment by pivoting priorities. Excellent time management and organization skills to prioritize workloads effectively
Eligible Degrees
+84 More
Who can apply
Documents Required
1. Resume
2. ID Proof (e.g. Aadhar Card, PAN Card, etc.)
About Pattern
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