Digital Marketing-SEO-SMO Job in Delhi at Innovative Incentives & Rewards Pvt. Ltd.

Innovative Incentives is hiring for the role of Digital Marketing-SEO-SMO!

Responsibilities of the Candidate:

• Maximize Organic Visitors Using web Tools to track Site Traffic and Rankings
• Conduct on-site and off-site SEO competitor analysis & Execute SEO strategies (including link building)
• Understanding of Search Engine spider behaviour Monitor and track the latest social media trends to effectively Manage Digital Marketing Projects / Make Digital Marketing Strategies
• Monitor effective benchmarks for measuring the impact of social media campaigns & continuously monitor organic search rankings to increase traffic.
• Implementing strategies for increasing site traffic through organic search listing, keyword research & optimizing existing content, and uncovering new opportunities.
• Researching and resolving HTML code and content, link architecture, and navigation issues ( with Assistance from the Development Team)
• Analyse campaigns and translate anecdotal or qualitative data into recommendations for Improvising future results
• Analyzing website strategies and translating qualitative or anecdotal data into recommendations and tactics for revising the strategies.
• Good knowledge of HTML CSS, familiarity with Google Analytics, researching keywords using Google AdWords, Overture, Word Tracker, and internal tools

Requirements:

• A bachelor's or Master’s in MBA with Marketing along with 1-3 years of experience in a similar role on excellent communication skills and knowledge of On-page and Off-page SEO / Marketing / Promotion techniques. A proactive candidate having detailed knowledge of analyzing keywords and SEO techniques used by competitors, Directing off-page optimization projects, collecting data & reporting on traffic, rankings & other SEO aspects, optimizing website content & paid search copy along with 1-3 years of experience in Search Engine Optimization.
• Excellent Communication Skills with a flair for interest in current affairs across verticals (Business / Social / Political / Digital etc). Passionate in implementing search engines for marketing programs and is goal-oriented, gives more attention to details, and has outstanding interpersonal skills.
• Innovative, enthusiastic, quick thinker, marketer (by heart), and proactive team player with sound knowledge of keyword/content planning
• Hands-on experience with PPC
• Up to Date with Changing Algorithms / Trends in SEO
• Sound Knowledge of Google Webmaster and Other Monitoring Tools
• Attention to Detail, Accuracy and Excellent Communication Skills ( Written & Oral ) organized and thorough while interacting with a remote cross-functional team.