Digital marketing manager Job in Noida at Compare Policy

 Responsibilities & Roles 

• Maintaining our social media presence across all digital channels. 

• Measuring and reporting on the performance of all digital marketing campaigns 

• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising 

• Design, build and maintain our social media presence 

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) 

• Identify trends and insights, and optimize spend and performance based on the insights 

• Brainstorm new and creative growth strategies 

• Plan, execute, and measure experiments and conversion tests 

• Collaborate with internal teams to create landing pages and optimize user experience 

• Collaborate with agencies and other vendor partners • Experience with A/B and multivariate experiments 

• Solid knowledge of website analytics tools (e.g., Google Analytics, Webmaster) 

• Proven experience as Online Marketing Executive or similar role 

• Excellent understanding of digital marketing concepts and best practices 

• Experience in social media, and email campaigns and SEO/SEM 

• Perfect knowledge of web analytics tools 

• Skills and experience in creative content writing 

• Analytical mindset and critical thinking 

• Excellent communication and interpersonal skills 

• Google Analytics, Google Webmaster, Photoshop/Canva, Good to know HTML CSS. 

• Facebook and Google Add, LinkedIn Add, Email Marketing with weekly promotional mails SMS Marketing.