Digital marketing Executive Internship in Delhi at Sona Construction Technologies

Key Responsibilities:

• Assist in conducting keyword research to identify relevant and high-traffic keywords for target audiences.
• Compile keyword lists for SEO campaigns.
• On-Page SEO Optimization:
• Assist in optimizing website content for on-page SEO factors, including meta tags, headers, and content structure.
• Collaborate with content creators to ensure SEO best practices are followed.
• Support the team in link building and outreach efforts to improve website authority.
• Help monitor and analyze backlink profiles.
• Assist in optimizing existing website content for SEO.
• Learn and apply best practices for content optimization.
• Assist in conducting SEO audits to identify technical issues and opportunities for improvement.
• Learn to use SEO tools for analysis and reporting.
• Help create SEO performance reports using analytics tools.
• Analyze data to identify trends and insights.
• Assist in researching and analyzing competitor websites and SEO strategies.
• Report findings to the SEO team.
• Keep up-to-date with SEO industry trends, algorithm updates, and best practices.

Qualifications:

• Currently pursuing or recently completed a bachelor's degree in marketing, digital marketing, communications, or a related field.
• Basic understanding of SEO principles and concepts is a plus but not mandatory.
• Strong analytical and problem-solving abilities.
• Good written and verbal communication skills.
• Attention to detail and a commitment to producing high-quality work.
• Familiarity with digital marketing tools and platforms is a plus.
• Ability to work collaboratively in a team and follow instructions.
• Eagerness to learn and stay updated with the latest SEO trends and techniques.

Benefits:

• Hands-on experience in SEO, a critical skill in digital marketing.
• Opportunity to work with experienced professionals in the field.
• Exposure to real-world SEO projects and tools.
• Potential for growth and future career opportunities within the organization.

SONA is one of the leading suppliers of construction machinery in India; with a wide range of machines catering to various types of construction process; providing the right machine for all your construction needs.