Digital Marketing Job in Pune at Milkon Heavy Engineering Company

Key Responsibilities:

• Develop and execute digital marketing campaigns across various channels including email, social media, search engine marketing, and display advertising.
• Collaborate with the content team to create engaging content that resonates with our target audience.
• Monitor and analyze campaign performance data to identify areas of improvement and optimize campaigns accordingly.
• Manage email marketing campaigns including list segmentation, email design, and deliverability.
• Use SEO best practices to optimize website content and improve search engine rankings.
• Manage social media accounts and develop content strategies to increase engagement and following.
• Work with external agencies to execute paid media campaigns and ensure campaigns are aligned with overall marketing objectives.
• Stay up-to-date with the latest digital marketing trends and best practices, and recommend new approaches to reach target audiences.

Requirements:

• 1+ years of experience in digital marketing.
• Demonstrated ability to create and execute successful digital marketing campaigns across various channels.
• Strong knowledge of SEO best practices and experience optimizing website content.
• Experience with email marketing platforms and marketing automation tools.
• Strong analytical skills and ability to analyze campaign performance data to make data-driven decisions.
• Excellent written and verbal communication skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Experience with Adobe Creative Suite and/or other design tools a plus.