Digital Creative Strategist Job in Mumbai at Havas Media

Havas Media is hiring for the role of Copywriter!

Responsibilities of the Candidate:

• Lead the creation of innovative digital strategies tailored to client objectives, ensuring alignment with brand vision and messaging.
• Collaborate with digital strategists and media planners to ideate and execute creative solutions for complex campaigns.
• Ensure seamless integration of creative ideas with media platforms such as Meta (Facebook, Instagram), Spotify, Tinder, and others.
• Write compelling and engaging copy for a variety of formats including digital ads, video scripts, and social media.
• Develop narratives and concepts that resonate with diverse audiences across digital touchpoints.
• Craft scripts that drive engagement and meet campaign goals for clients.
• Oversee the end-to-end execution of digital and creative campaigns, from ideation to launch, across multiple platforms.
• Coordinate with creative teams, account managers, and external vendors to ensure timely delivery and high-quality outcomes.
• Optimize campaign strategies based on performance analytics and client feedback.
• Identify new opportunities for platform integrations and media innovations that can elevate the effectiveness of client campaigns.
• Work closely with platform partners like Spotify, Tinder, and Meta to explore innovative ad formats and digital strategies.
• Lead the creation of bespoke solutions for brand challenges using data-driven insights and creative approaches.

Requirements:

• Proven experience in digital strategy and creative campaign development, ideally within advertising, marketing, or a digital agency.
• Exceptional copywriting and scriptwriting skills, with a portfolio demonstrating work across multiple media.
• Strong knowledge of digital advertising platforms including Meta, Spotify, Tinder, and other leading digital channels.
• Excellent project management skills with the ability to lead multiple projects simultaneously.
• Ability to collaborate with cross-functional teams including digital strategists, media planners, and content creators.
• A strong understanding of current digital trends and consumer behavior across digital media platforms.
• Creative problem solver with a passion for innovation and storytelling.