Customer Development Executive Job in Amritsar at Colgate-Palmolive (India) Limited

Colgate-Palmolive (India) Limited is hiring for Customer Development Executive!

Responsibilities of the Candidate:

• Trade management
• Identify new markets/accounts and bring them under direct coverage on a regular basis
• Ensure addition of speciality wholesalers
• Ensure stores in route list are classified according to the correct RE (retail environment)
• Ensure that DSR efforts are directed to reduce number of non-purchasers
• Ensure optimum usage of activations to drive sales
• Ensure sales call efficiency
• Selling stories range selling, handling objections, etc
• Prioritise accounts for maximum impact through visibilities (ensure coverage of top 2 outlets in every route)
• Secure and draw insights from any competitive information available in public domain regarding:
• New products
• Activities
• Schemes
• Any other developments
• Utilize data to drive overall business performance
• Setting objectives for market visits
• Reviewing salesmen and PSR performance against plan
• Reviewing stockist performance against plan
• Train and develop salesmen through required mode of training (e.g. new products, toothbrush assortment, focus on medical stores i.e. PASSION understanding)
• Mentor and empower salesmen to perform well by ensuring that CP benefits are availed by DSRs
• Acknowledge any issues faced by salesmen in the field and provide support to resolve it
• Conduct effective monthly and weekly salesmen meetings\
• Updates on route wise overall STT (sales to trade)
• Toothbrush STT
• Route wise ERC and productivity
• Brand wise ERC (effective route coverage)
• Visibility booking
• HN1 tracking (Hero No. 1 incentive)
• Best practises sharing and mock calls
• Compile reports and information as per requirements communicated by ASM
• Maintain trust and understanding in working with stockist and trade in general, especially partner with key wholesalers to drive business
• Share success stories and Communicate program to build off-takes
• Mutually work towards category growth
• Resolve issues, etc.

Requirements:

• 1 Year plus of work experience in FMCG Companies. Have worked in similar market environment.