Creative Copywriter Job in Mumbai at Upstox

Upstox is hiring for the role of Creative Copywriter - Brand!

Responsibility of the Candidate:

• Propose copy concepts and present underlying strategic thinking to business leaders
• Create compelling and high-engagement social media and performance ad copies, including video scripts, that reflect our brand's voice
• Produce error-free, jargon-free copies that adhere to the company's style guidelines
• Interpret creative direction and adapt points from creative briefs into persuasive copy concepts
• Manage multiple projects with short deadlines
• Stay updated with financial and economic news to create contextually relevant content
• Develop innovative communication strategies aimed at both new and existing investors
• Identify content gaps and propose new ideas to enhance effectiveness

Requirements:

• Bachelor's degree or equivalent experience in marketing or communications
• Demonstrated success in managing a business's social media presence
• Experience in producing copy for digital, print, and broadcast channels
• Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, Communicator, and Outlook
• Exceptional skill with the nuances of social media writing, including the use of hashtags, emojis, and acronyms
• Solid understanding of SEO concepts preferred
• Exceptional written and verbal English communication skills; proficiency in another language is a plus
• Strong analytical, problem-solving, and interpersonal skills