Content Writer Associate Job in Gurgaon at Getwork

Key Responsibilities :

A. Content Writing

• Develop clear, engaging, and informative content for blogs, emails, learning materials, newsletters, and website pages.
• Research education, learning methodologies,student behavior, and emerging edtech trendsto produce insightful content.
• Assist in creating scriptsfor educational videos, product walkthroughs, and learning modules. Ensure content accuracy, grammar quality, and alignment with the brand voice.

B. Copy Writing

• Craft compelling marketing copy for ads, landing pages, email campaigns, and social media posts.
• Write persuasive messagesthat drive user actionssuch as sign-ups, demo requests, or course enrollments.
• Support A/B testing of messaging and optimize copy based on performance insights.Collaborate with the design and marketing teams to create cohesive, high-impactcampaigns.

Required Skills & Qualifications

• Strong written communication and grammar skills.
• Basic understanding of digital formats(blogs, reels, emails campaigns, linkedin campaigns & scripts).
• Ability to research and simplify complex topics.
• Proactive attitude and willingness to learn.

GetWork is India's leading AI-powered hiring and placement ecosystem, connecting colleges, students, and employers across the country.With a network of 1,500+ colleges and 9,200+ employers, we are reforming the HR Tech sector through our innovative AI solutions — including our Digital Recruiter for faster hiring and our Career Assistant for continuous candidate support. By driving advancements in AI recruitment, placement SaaS, and career tools, we are making recruitment smarter, faster, and more equitable.