Content Writer Job in Pune at Uniathena

Uniathena is hiring for the role of Content Writer!

Responsibilities of the Candidate:

• Research and create compelling content tailored to the target market for academic program promotion across websites, banners, marketing copies, and social media.
• Write blogs, articles, and other long-form content for content marketing initiatives.
• Develop persuasive email campaign content aimed at increasing conversions (logins, applications, and payments).
• Understand and adapt product positioning for different markets and track performance by collaborating with the marketing team.
• Coordinate with academic teams, marketing managers, and designers to produce high-quality content.
• Ensure brand tone, messaging consistency, and adherence to deadlines.

Requirements:

• Bachelor’s degree in marketing, communications, journalism, or related field.
• 1–3 years of professional experience in content writing, preferably in EdTech, higher education, or related sectors.
• Strong understanding of digital marketing concepts and audience engagement strategies.
• Excellent research, writing, and editing skills with attention to detail.
• Ability to adapt tone and style based on different audiences and platforms.
• Comfortable working in a dynamic start-up environment and meeting tight deadlines.