Content Marketing Specialist Job at Uplers

Uplers is hiring for the role of Content Marketing Specialist!

Responsibilities of the Candidate:

• Content Creation:
  • Generate high-quality written content, including blog posts, articles, case studies, and social media posts that reflect Corefactors' brand voice and resonate with our target audience.
  • Collaborate with the marketing team to brainstorm innovative content ideas and develop a content calendar.
  • Ensure all content is well-researched, accurate, and optimized for SEO to enhance visibility in search engines.
• Market Research:
  • Conduct thorough market research to understand industry trends, customer pain points, and competitor strategies to inform content direction.
  • Stay updated on industry developments and continuously explore new content opportunities.
• Content Marketing:
  • Collaborate with the marketing team to create and implement content marketing strategies that drive engagement and conversion rates.
  • Track, analyze, and report on the performance of content initiatives, using insights to iterate and improve future content efforts.
• Collaboration:
  • Work closely with different teams, including design and product, to ensure content aligns with overall marketing and branding goals.
  • Participate in team meetings and brainstorming sessions to contribute ideas and feedback.

Requirements:

• Recent graduate or one year of experience in content writing or a related field.
• Strong written and verbal communication skills, with a keen eye for detail and ability to adapt writing style based on audience needs.
• Demonstrated understanding of content marketing principles and best practices.
• Basic knowledge of SEO, keyword research, and online marketing concepts is a plus.
• Ability to work independently and collaboratively in a fast-paced environment.
• A portfolio of writing samples showcasing your ability to create engaging content.
• Familiarity with SaaS products or the technology industry is preferred but not mandatory.