Content Manager Job in Gurgaon at Great Learning

Great Learning is hiring for the role of Content Manager!

Responsibilities of the Candidate:

• Develop well-researched, long-form content such as career guides, brochures, reports, and other marketing assets that provide value to learners.
• Conduct secondary research to create insightful content on industry trends, emerging technologies, and the ed-tech industry.
• Create and maintain a structured content calendar for the production of long-form assets aligned with organizational goals.
• Regularly analyze content performance and engagement, providing recommendations for optimization.
• Proofread and edit all marketing materials, including brochures, career guides, mailers, and landing pages, for grammar, sentence structure, and overall readability.
• Collaborate with designers, internal stakeholders, and marketing teams to bring campaigns to life.
• Write sharp and engaging ad copy tailored for both domestic and US audiences.
• Work on social media content, focusing on engagement and brand growth across global platforms

Requirements:

• Strong research skills with the ability to distill complex topics into clear, compelling narratives.
• Experience in writing long-form content, preferably in edtech or related industries.
• Exceptional editing and proofreading skills, with keen attention to detail.
• A solid grasp of marketing and brand storytelling for both a global and domestic audience.
• Proficiency in maintaining brand voice and consistency across all platforms.
• Ability to liaise with multiple stakeholders and work collaboratively.
• A structured and organized approach to content planning and execution.