Content & Automation Channel Specialist Job in Hyderabad at Electronic Arts Inc. (EA)

Electronic Arts is hiring for the role of Content & Automation Channel Specialist!

Responsibilities of the Candidate:

• Maintain and update content across our channels, ensuring consistency and accuracy.
• Build and manage custom bots, automation flows, and user content mechanisms (e.g., FAQs, personalized content).
• Carry out publishing, and quality verification tasks across all platforms.
• Implement and monitor test-and-learn experiments to optimize engagement and performance.
• Use channel and capability performance data to identify areas for improvement and implement enhancements.
• Help design and coordinate updates for these channels to enhance fan satisfaction and facilitate delivery of the designed outcome or exit point. 
• Develop and maintain comprehensive documentation of all self-service channel operation workflows, ensuring clarity and accessibility for stakeholders.
• Work across teams including content management, channel strategy, and localization to ensure timely updates and alignment with broader strategies.
• Present updates and keep stakeholders informed on progress toward goals and targets.
• Communicate data effectively and maintain relevant documentation for stakeholders.
• Act as a product expert for assigned self-service channels and capabilities. 

Requirements:

• Experience with and in-depth knowledge of social platform management tools (Khoros, Sprout Social, etc.)
• Experience with and in-depth knowledge of Helpshift and its capabilities. 
• Experience with and in-depth knowledge of multimedia platforms and management tools (YouTube, TikTok, etc.)
• Familiarity with Content Management Systems or Customer Relationship Management software. 
• Experience in journey mapping, and designing and optimizing experiences and processes 
• Experience with formal or informal project management
• Experience with data collection and analysis, including the ability to interpret insights and data, communicate results to others, and translate data into actionable results
• Personal management skills including setting priorities and managing time
• Excellent communication skills.