Content Analyst Job in Bengaluru at Groww
Interview with HRs instantly—live now.
Skip applications. Get hired faster in Live Rooms.
Join instant video interviews
Content Analyst
Groww
Full Time Job
Not Disclosed
2-3 years
Posted 30+ days ago
Location
- Bengaluru
Skills Required
- Content Writing
- Google Analytics
- Search Engine Optimization
- Analytical skills
- Digital Content
About this Job
Groww is hiring for the role of Content Analyst!
Responsibilities of the Candidate:
- Analyze data on Groww’s content properties and that of the broader financial content ecosystem to understand performance, audience behavior, and content trends.
- Develop and maintain dashboards and reports that track key metrics for audience growth, retention, and engagement.
- Provide actionable insights and strategic recommendations to the content team to improve content performance.
- Work with the content and engagements teams to identify opportunities for content optimization, including titles, thumbnails, descriptions, and video tags for SEO.
- Work with the branding and performance marketing team to provide inputs on the most effective channels and content to drive conversions.
- Monitor algorithm changes and industry trends to keep strategies current and effective.
- Manage A/B testing frameworks for different content types to drive continuous improvement in viewer engagement.
- Guide the content production process by providing data-backed suggestions tailored to the Indian market.
- 2+ years of experience in an analytics role focusing on YouTube, Instagram, and other digital content platforms.
- Proficiency in using YouTube analytics tools and familiarity with additional analytics software like Google Analytics, VidIQ, TubeBuddy, Comscore, etc.
- Strong knowledge of the Indian media landscape and cultural nuances that impact content consumption. Interest in finance content is a plus.
- Understanding of SEO best practices for YouTube.
- Strong analytical skills and the ability to transform complex data into actionable insights.
- Effective verbal and written communication skills in English and, ideally, one or more regional Indian languages.
- Able to work independently and collaboratively in a team.
- A strong interest in digital content and a deep understanding of what leads to success on platforms like YouTube, Instagram, Twitter, etc.
Eligible Degrees
+86 More
Who can apply
Documents Required
1. Resume
2. ID Proof (e.g. Aadhar Card, PAN Card, etc.)
About Groww
Not ready to apply yet?
Explore Live Hiring Rooms and interview with HRs instantly - no waiting, no lengthy applications!
🔴 Live Now
23
Active Rooms
47
HRs Online
Priya S.
Got hired in 2 hours!
"Joined a Live Room at 2pm, interviewed instantly, and got the offer by 4pm. This is revolutionary!"
Stand out and get shortlisted up to 10X more
⚡ How Live Rooms Work
Browse live hiring rooms
Click to join - HR is waiting
Interview instantly, get hired faster
🔥 3 new rooms opened in the last 10 minutes!
Recommended Jobs For You
Not ready to apply yet?
Explore Live Hiring Rooms and interview with HRs instantly - no waiting, no lengthy applications!