Campaign Specialist Job in Bangalore at HealthifyMe

• Strategize and create retention and growth campaigns within the app, push notifications, WhatsApp, SMS, Emails, and other CRM channels.
• Work with cross-functional teams (Product, Sales, Services) to establish growth strategies to support the revenue and retention goals.
• Build Email and WhatsApp lead-generation customer journeys and campaigns
• Plan and execute targeted campaigns for product launches, festive sales, and other strategic initiatives.
• Track performance metrics of each campaign. Prepare and present recommendations, reports, and findings of the campaigns.
• Understanding of creative content and bringing more creative ideas to enhance campaign performance.
• Collaborate with the Graphic team to enhance the creatives of each campaign.

Requirements:

• Bachelor's degree in business, marketing, or a related field (or equivalent experience).
• Proven experience of 2-3 years to strategize and create retention and growth campaigns.
• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Excellent verbal and written communication skills, including the ability to deliver compelling presentations.
• Demonstrated ability to work collaboratively in a team environment and build strong relationships.
• Self-motivated and proactive with the ability to work independently and manage multiple priorities.
• Knowledge of sales processes and methodologies, with a focus on driving revenue growth.
• Familiarity with the B2C sales landscape and understanding of various industry verticals is a plus.
• Previous experience in sales enablement is highly desirable.