Campaign Specialist Job in Bengaluru at Thermo Fisher Scientific

Thermo Fischer is hiring for the role of Paid Campaign Specialist!

Responsibilities of the Candidate:

• Focus on bringing the paid social and display strategies to life by working on them.
• Partner with global collaborators to implement digital campaigns, in addition to performing standard optimization and basic reporting tasks.
• Use Social CXM and Display DSP platforms to implement paid campaigns and handle budget distribution among relevant audiences for desired important metrics.
• Find a better way every day by demonstrating the latest tools and keeping up with industry trends to focus on solution-based results.
• Follow workflow and maintain tight time turnaround of projects, with prioritization mentorship from operations supervisor.
• Work with internal customers to guarantee efficient project outcomes.
• Provide project status updates to the supervisor, team members and business partners to set expectations on timelines, accomplishments, and impediments.
• Leverage processes, findings, standard methodologies, content calendars and documentation from the Global Social & Display Marketing Team to perform day-to-day jobs with due diligence.
• Function and participate in relevant ceremonies and operations while using project management software.

Requirements:

• 1-2 years of experience in B2B customer-centric digital marketing or digital campaign management for businesses.
• Practical experience working in a programmatic display platform within a DSP or an ad exchange (e.g. Adobe Ad Cloud, Sizmek, The Trade Desk or DV360)
• Hands-on experience executing, managing, and optimizing paid social advertising campaigns using at least one of these native social media campaign managers: Meta, LinkedIn, or Google Ads.
• Proven track record of crafting, optimizing and reinventing paid campaigns to constantly improve important metrics.
• Basic Excel skills to run and update display campaigns via bulk upload process.
• Experience completing and maintaining multiple campaigns, including ownership and oversight of large budgets for global campaigns.
• Be flexible with off-hour group meetings as a function of working within a larger distributed team.
• Bachelor’s or associate Degree. Degrees in Science, Biotech, Computer Engineering, and IT, are a plus.