Associate/ Sr. Associate - Media Buying Job in Gurgaon at Z1 Tech

Z1 Tech is hiring for the role of Associate Media Buying!

Responsibilities of the Candidate:

• Run Search Marketing campaigns on paid media channels
• Define the Media Buying strategy across paid channels
• Ensure best practice setup and ongoing management of paid media ads
• Lead effort to utilize data-driven methodology, analysis and measurement to improve lead generation across all marketing channels
• Partner with the required teams to ensure robust attribution models are built to effectively measure the performance of each digital and offline channel, and also understand synergies across channels
• Manage media budgets, spend tracking and execution of authorized plans
• Develop, maintain and grow strong relationships with relevant partners (internal and external) through leading development plans, campaign strategy, data strategy, reporting, and always-on performance management

Requirements:

• Past experience as a Native Media buyer with hands-on experience of native advertising, Native to Search Arbitrage, Traffic Monetization
• 1+ years of digital marketing experience with an emphasis on customer acquisition
• Detailed understanding of advertising channels, how to unlock value and drive scale (Taboola, Outbrain, N2S, PPC, Display, Paid Social, Direct Mail, etc.)
• The growth-hacking mindset with experience in running digital marketing experiments domestically as well as internationally