Associate Marketing Content Strategist Job in Bengaluru at Tracxn Technologies

Tracxn Technologies is hiring for the role of Associate Marketing Content Strategist!

Responsibilities of the Candidate:

• Develop and execute innovative social media content to enhance audience engagement and grow our online presence.
• Create content and come up with strategies to align social media efforts with overall marketing objectives.
• Monitor and analyze social media performance metrics, adjusting strategies as needed to achieve optimal results.
• Develop and produce high-quality content for public pages, showcasing customer success and the value of our products/services.
• Ensure content is relevant, informative, and aligned with brand messaging.
• Oversee all digital Ads running within the marketing team.
• Track and analyze ad performance, providing insights and recommendations for optimization.
• Ensure ad content is consistent with brand guidelines and objectives.
• Manage various marketing modules and initiatives, ensuring timely and effective execution.
• Identify areas for improvement and generate tickets to address these opportunities.
• Collaborate with cross-functional teams to implement enhancements and drive marketing efficiency.

Requirements:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Proven experience in social media content creation
• Strong understanding of customer use cases and ability to translate them into compelling content.
• Ability to take ownership of multiple tasks and work with cross functional teams
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Creative thinker with excellent communication and writing skills.
• Ability to work collaboratively in a fast-paced, dynamic environment.