Associate Manager- Programmatic Job in Gurgaon at Publicis Groupe

Publicis Groupe is hiring for the role of Associate Manager- Programmatic!

Responsibilities of the Candidate:

• Manage multichannel programmatic campaigns (desktop, mobile, and video) while troubleshooting campaign delivery and performance issues.
• Conduct full analysis of campaign performance, optimizations, issues, etc.
• Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives.
• Traffic all creatives into the platform and set up campaigns prior to the launch date.
• Maintain knowledge of media technology buying platforms and analytic tools.
• Navigate through a variety of third-party systems to complete monthly billing documentation.
• Analyse campaign performance and make strategic investments and tactical media optimizations.
• Provide clients with programmatic media recommendations and optimization strategies that align with objectives.
• Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPIs.

Requirements: 

• Up to 2.5 years of experience, at an advertising agency, publisher, or ad tech provider 
• Graduate / BE/B.Tech/MBA
• Extremely strong understanding of Online Media and Programmatic experience
• Working knowledge of the following will be an added advantage
• DSP platforms like DBM, MediaMath , Appnexus, etc- will be an added advantage o
• Should be aware of Adserving technologies, and analytical tools like GA and Omniture
• Conversant with measurement tools used in Programmatic like Atlas, Neilsen, IAS, etc
• Expert proficiency in Excel and comfort in handling large volumes of data in deriving consumer insight