Assistant Brand Manager Job in Mumbai at Galderma

Galderma is hiring for the role of Assistant Brand Manager!

Responsibilities of the Candidate:

• Marketing Plan & Promotions
  • Scan external and internal environment, and draft marketing plan for allocated products.
  • Design and pertest promotional tools of the brand plans with Doctors and consumers and get the buy-in of the field force for a comprehensive execution of marketing plan to accelerate demand and sales of allocated products.
• Field Support
  
  • Conduct fieldwork to demonstrate the plans and gain primary customer feedback.
  • Liaise with Medical & Regulatory; respond to queries of field staff and medical practitioners.
• New Product Launch
  • Analyse market research data, identify gaps in product portfolio, draft, and present proposal for new product launch, execute launch plan to launch new products to increase market share.
  • Coordinate the launch program with external customers as well as employees.
• Training
  • Analyse training needs of the field team, liaise with the Medical Team, and design, and support training programs to upgrade field skills of the field team in terms of disease and product knowledge and brand strategy.
• Profit Improvement:
  • Liaise with MTO, Regulatory, and Finance to explore opportunities and avenues to improve profit contribution.
• Networking
  • Establish contact with regional counterparts of the assigned portfolio, exchange marketing information, and migrate best practices to improve overall market share (of an affiliate).

Requirements:

• Strategic and innovative thinking: Define and prioritize the insights needed to achieve business and marketing goals. The ability to formulate new ideas or to adapt or use existing ideas in a new or unexpected way to solve problems.
• Conceptualizing: Ability to visualize abstract concepts, see relations between them, and draw constructive conclusions.
• Achievement orientation: Drive and passion to accomplish goals, and always striving to improve processes and be more efficient.
• Teamwork & Collaboration: Collaborate internally to build strong external customer relationships.
• Influencing & execution: Influence digital strategy within the organization in terms of its impact on structure, culture, and strategic plans. The ability to actively promote ideas and initiatives both internally and externally.
• Monitoring & evaluation: Recognize the need for change and support the implementation of change through positive behavior.
• Education: Bachelor's in business management & MBA in Marketing.
• Work Experience: Minimum 3 years+ experience in Pharma Marketing.
• Required pre-requisite skills/experience for this position: Proficiency with MS Office in an NT/Windows environment. Knowledge of sales tools and techniques, creative skills, communication skills, usage of external tools such as IQVIA, SMSRC/CMARC
• Experience in pharmaceutical marketing and sales