Area Sales Executive Job in Kolkata at Bacardi

Bacardi is hiring for the role of Area Sales Executive - On trade!

Responsibilities of the Candidate:

• Deliver on key financial targets (NSV, Gross Margin, Overheads, Profitability, ROI, Value Share)
• Deliver on Pictures of Success targets, ensure completion of surveys while working in partnership with customers / distributors to deliver excellence in execution 
• Develop effective long-term relationships with customers and distributors to be perceived as the company’s leading customer contact within the state 
• Execute occasion-based price pack architecture to deliver improved mix
• You will be accountable for the effective implementation of our annual price increases
• Optimize promotional plans through the year through implementation of the ROI strategy and goals
• Input into the shaping of the channel & portfolio strategy of the territory
• Communicate regularly and effectively with customers to seek inputs for product and service improvement and resolve day-to-day operational questions/issues 
• Building short term and long-term sales strategy for the region based on consumer insights, and market understanding all while managing budgets and price plans 
• Build effective long-term relationships with Key Customers 
• Relentlessly drive a pay-for-performance-based approach with Key Customers.

Requirements:

• Channel strategies leading to continuous brand-pack-channel mix optimization driving NSV and volumes
• Commercial experience preferably with a beverages / FMCG / alco – bev industry. Drinks and Lifestyle Category experience is an advantage 
• Well-developed written and verbal communication skills
• Effective use of networking and leveraging the same with key customers and strong interpersonal skills
• Strong negotiation skills and first-hand on-premises sales experience
• You are Pro-active, Goal-oriented, and Passionate about delivering results and constantly seek to improve
• You love the consumer. You create strong positive first impressions and easily build those into great relationships with customers
• You demonstrate resilience by overcoming challenges and staying calm under pressure
• You demonstrate entrepreneurial thinking, looking for new ways to achieve better results.