Analyst/Sr. Analyst - Commercial Acquisition & Engagement Measurement Analytics Job in Gurgaon at American Express

American Express is hiring for the position of Analyst/Sr. Analyst - Commercial Acquisition & Engagement Measurement Analytics!

Responsibilities of the Candidate:

• Support and enable the business partners with campaign measurements, ROI analysis, and actionable data-driven insights for acquisition & engagement treatments in GCS.
• Develop analytical solutions for GCS business teams by gathering requirements from stakeholders, performing data analysis, and presenting results.
• Accurate, timely, and efficient delivery of monthly results reporting for marketing & sales leadership.
• Collaborate with functional leaders, business partners, and senior leaders to assess business needs, evaluate project feasibility, ensure data integrity, and provide actionable recommendations in times of constant change.
• Build a solid relationship/partnership with Marketing Stakeholders, drive projects end to end with full accountability and a growth mindset.

Requirements:

• Knowledge of Hive, Python, PySpark, SQL encompassing data manipulation and statistical modeling/data-mining techniques
• Strong analytical aptitude and technical skills
• Project Management
• Excellent verbal, written, and interpersonal communication skills with an ability to formulate and communicate results & methodologies in a clear and compelling way
• A demonstrated ability to work in high-pressure situations with minimal errors
• An optimistic and growth mindset with a tremendous will to win
• Should be able to function with minimum supervision with a high sense of ownership
• Should be comfortable with flexible shift timings to support Global Partners
• Strong technical and problem-solving skills
• Strong communication and interpersonal skills
• Ability to analyze large amounts of data and create innovative solutions
• Ability to work effectively in a team environment
• Ability to learn quickly and work independently with complex, unstructured initiatives
• Ability to challenge the status quo and drive innovation
• Relevant experience in campaign measurement/marketing analytics is a plus
• Degree in a quantitative field preferred – e.g. B. Tech; BSc/MSc Statistics, Bachelors/master’s in economics
• 1-2 years of relevant experience with strong knowledge of skills like Python, SQL & Advanced Excel required; R is also good to have.
• Good knowledge of statistical techniques like hypothesis testing, regression, knn, ttest, chi-square test