Ads Strategy Manager Job in Bengaluru at PhonePe

PhonePe is hiring for the role of Ads Strategy Manager!

Responsibilities of the Candidate:

• Own and drive strategic initiatives and programs for metric growth
• Troubleshoot and resolve any metric volatility that may cause business impact
• Define input levers and maintain operating process control by measuring outputs
• Support in Process and System design for Campaign Success and P& L Growth
• Own & manage Strategic Partnerships for PhonePe ads
• Work with the Ads LT team and support them with data-driven decision-making
• Work closely with product, analytics, data sciences and revenue sales teams toDefine campaign design SOPs & playbooks
  Create optimization strategies
  Champion advertiser & consumer needs in internal forums
  Identify areas of automation of repeatable tasks
  

Requirements:

• Excellent understanding of the ads and digital marketing ecosystem
• Strong first principles thinking
• The ability to work with fuzzy/unstructured data problem statements
• Ability to create structure & opportunities in ambiguous environments
• The ability to work with, communicate effectively, and influence multiple cross-functional stakeholders across Sales, Operations, Product, Design, Analytics &; and Engineering
• Strong prioritization skills & documentation hygiene
• Willingness and proven ability to be an all-rounder across problem statement identification, execution, consensus building, and contributing to product evolution and roadmap
• Prior experience in publisher monetization roles
• Prior experience in revenue/general strategy or Program Management role
• Experience using DSPs (DV360, TTD, etc.) or SSPs (GAM, PubMatic, etc.)
• MBA from Tier 1 College